
The conversation around celebrity involvement in WWE gained another chapter during the July 11 episode of SmackDown, which featured musician Jelly Roll in a significant role. During a live performance in his hometown of Nashville, Jelly Roll was interrupted by Logan Paul. The confrontation led to Randy Orton intervening, only to be attacked by Drew McIntyre. When Paul attempted to further assault Orton, Jelly Roll physically engaged, slamming Paul to the mat and allowing Orton to recover.
This physical interaction has fueled speculation about Jelly Roll’s future in the ring, particularly with reports suggesting he will compete at SummerSlam in August. The idea has met with some opposition from fans, prompting WWE Hall of Famer Bully Ray to weigh in. On X, Ray defended the company, highlighting that using celebrities in wrestling is a long-standing practice.
The storyline is set to continue immediately, as Jelly Roll has agreed to be in Randy Orton’s corner for his match against Drew McIntyre at Saturday Night’s Main Event. The agreement came in a backstage segment following the altercation on SmackDown.
This recent appearance is part of a larger narrative that reportedly involves Jelly Roll training for his in-ring debut. Current plans point towards a tag team match at SummerSlam, where he would team with Orton to face Logan Paul and a partner, who could potentially be McIntyre.
Jelly Roll is no stranger to WWE events, having performed at last year’s SummerSlam. During that appearance, he also became part of a segment, getting physical with Austin Theory of A-Town Down Under. His current program with Logan Paul appears to follow WWE’s successful strategy of integrating mainstream personalities like Bad Bunny into major storylines.
Outside biz personalities have been involved w/ WWE since ‘Mania 1 and Mr. T…maybe before that
— Bully Ray (@bullyray5150) July 12, 2025
If you’re complaining about Jelly Roll, you’re ignorant or just dont “get it.”
ps…I’ll be on @BustedOpenRadio tomorrow morning to talk about it.#ProWrestlingNation247 #SmackDown