Adam Copeland discussed his perspective on the Death Riders storyline during an interview with Jon Alba of Sports Illustrated ahead of the 2025 Revolution pay-per-view event.
The AEW star explained that he initially struggled to understand the direction of the storyline with Jon Moxley and the Death Riders.
Well, for me, it was just, it was confusing at first. Like, I didn’t fully understand what was happening. So I wanted to try and figure that out along with the audience, I think, and then go ‘Alright, what can be the story here? The story can be you take them out, because it’s always the numbers that they have the advantage with. Okay, let’s do something about that. Let’s tell a story there.’ And more than anything, the beginning of the thing is, ‘Okay, you attacked all of my friends on television, right? Okay. So, yeah, I’m coming back. Time to step in and give this a shot.
Copeland also shared his approach to building storylines, focusing on creating meaningful moments that can be easily summarized for viewers.
Anything I’m involved in, I try to at least add some layers to it. And when putting the things together, going, ‘Okay, here’s the package for the match.’ You got to build in beats for that package to sum everything up, so if you watch that two minutes right before the match, you’re caught up. You got it, and know, ‘Alright, and now I’m looking forward to this thing.’ I think more than anything, that’s my mentality, is just trying to craft something or be a part of helping craft something where you get those beats, those tentpoles throughout that you can just insert in a package and get everybody caught up, before, you know, they watch the actual match. But still, that to me is what hooks me.
The interview took place as Copeland prepares for his match at the upcoming 2025 Revolution event where he will face members of the Death Riders faction.
